etherGTM Book a Call
Home Services LinkedIn Outbound
LinkedIn Outbound

Turn LinkedIn into
a meeting machine.

We run strategic LinkedIn outbound campaigns that open conversations with the exact decision-makers you want to reach — without spammy blasts or generic connection requests.

35–55%

Connection acceptance rate

15–25%

Message reply rate

30 days

To first booked meeting

What It Is

Where your buyers already spend their time.

LinkedIn is where B2B decision-makers share wins, announce promotions, and talk about their problems. That context is pure gold for outbound — if you know how to use it.

Most LinkedIn outbound fails because it feels like outbound. We make it feel like a natural conversation — researching each prospect, crafting messages that show genuine interest, and following up in a way that builds rapport rather than burning it.

Who this is for

  • B2B companies targeting senior buyers

    VPs, Directors, and C-suite are most reachable on LinkedIn.

  • Companies with longer sales cycles

    LinkedIn warms prospects before email — ideal for complex deals.

  • Founders building relationships at scale

    We grow your network and pipeline simultaneously.

  • Teams with a weak LinkedIn presence

    We optimize your profile before campaigns go live.

What's Included

Every layer covered.
From profile to pipeline.

We don't just send messages — we build a complete LinkedIn outbound system.

Profile Optimization

Before a single message goes out, we audit and rewrite your LinkedIn profile — headline, about section, experience, and featured content — so prospects are impressed when they click through.

Prospect Targeting

We build targeted lists using Sales Navigator with filters by title, industry, company size, seniority, and activity signals — then manually review to ensure quality before any outreach begins.

Connection & Message Sequences

We craft personalized connection notes and follow-up message sequences that feel natural, reference relevant context, and guide prospects toward a meeting — without being pushy or robotic.

Reply Handling

We manage your LinkedIn inbox and respond to interested prospects on your behalf. When a conversation heats up, we hand it off to you with full context — or book the meeting directly into your calendar.

Meeting Scheduling

Once a prospect expresses interest, we handle the back-and-forth and get the meeting on your calendar. You show up prepared — we send you a brief on each prospect before every call.

Weekly Reporting

You get a clean weekly report covering connection rates, message reply rates, meetings booked, and what we're optimizing next. No fluff — just the numbers that matter.

The Process

How we run your LinkedIn campaign.

From profile audit to booked meetings — a systematic approach to LinkedIn outbound that protects your reputation while filling your calendar.

1

Profile Audit & Optimization

Before we send a single message, we audit your LinkedIn profile and rewrite it to position you as a credible, value-driven expert in your space. Prospects check your profile before replying — it needs to convert.

2

ICP & Targeting Strategy

We define your ideal LinkedIn prospect using a combination of firmographic filters and behavioral signals — recent job changes, post activity, company growth — then build high-quality prospect lists via Sales Navigator.

3

Copywriting & Sequence Build

We write connection request notes and message sequences tailored to each target segment. Each message is short, relevant, and adds a reason to respond — not another "I'd love to connect" template.

4

Campaign Execution & Inbox Management

Campaigns run within LinkedIn's safe activity limits. We monitor connection rates and reply rates daily, manage replies in your inbox, and escalate hot leads to your team with full conversation context.

5

Optimize & Scale

We test different message angles, targeting segments, and follow-up timing each week. Winners get scaled, losers get cut. You get a full report every Monday with results and the plan for the week ahead.

What to Expect

Real results on real accounts.

35–55%

Connection Rate

vs. typical 15–20%

15–25%

Message Reply Rate

among accepted connections

5–10+

Meetings / Month

depending on market size

0

Account Bans

safe, within-limit activity always

Results vary by industry, ICP, and offer. We'll provide a realistic forecast for your specific market during your strategy call.

Channel Comparison

Email vs. LinkedIn — or both?

Each channel has strengths. Most of our best-performing clients run them together.

Email Outbound
LinkedIn Outbound
Best for
High volume, broad targeting
Senior buyers, relationship-led
Volume
500–2,000/month
100–400/month
Reply quality
Good
Very high
Speed to results
2–4 weeks
3–5 weeks
Best paired with
LinkedIn follow-up
Email nurture

Running both channels increases overall meeting conversion by 2–3x. Ask us about our combined package →

Also Consider

Email Outbound

Pair LinkedIn with cold email for maximum coverage. We reach the same ICP across both channels — higher touchpoints, faster pipeline velocity.

See Email Outbound

Ready to start booking
LinkedIn meetings?

Book a free 30-minute strategy call. We'll review your LinkedIn profile, define your ICP, and outline a campaign plan — no strings attached.

Book My Free Strategy Call

Free 30-min call · No commitment