[01] Email Outbound
We build and run your entire cold email program — dedicated domains, infrastructure warm-up, ICP-targeted lists, and personalized sequences. You receive qualified replies, not a platform to manage.
[02] What's included
Dedicated sending domains that mirror your primary domain. SPF, DKIM, DMARC configured. Inbox warm-up over 3–4 weeks before volume starts.
We define your ideal customer profile and build verified lists of decision-makers who match. No scraped junk — each contact checked for validity before sending.
Multi-touch sequences written to earn attention, not demand it. Touch one earns a read. Touch three earns a reply. Personalization at every step.
We track inbox placement, spam rates, and domain reputation daily. If something changes, we catch it before it hurts your program.
Subject lines, openers, and CTAs tested continuously. We run experiments on every campaign and apply learnings to the next batch automatically.
Reply rates, meeting rate, pipeline created — four numbers every week in plain language. You always know what's working and what's changing.
[03] How email outbound works
We run a structured session to define verticals, company sizes, titles, and buying triggers. From there, we build a verified list of matching accounts — sized to your target send volume.
New sending domains provisioned, DNS authenticated, and warmed over 3–4 weeks. This is the step most in-house teams skip — and the one that determines whether email lands in inbox or spam.
We write a 4–5 touch sequence tailored to your ICP, get your sign-off, and launch. Volume ramps gradually in week one to protect the domain while it settles.
Positive replies are reviewed before they reach your calendar. We disqualify early responders who don't fit and pass only the conversations worth your time.
[04] Who this is for
Email outbound works best for companies with a clear ICP, a product or service with a defined value proposition, and a sales process that can handle qualified inbound conversations. If you're trying to reach decision-makers at scale without building an internal SDR function, this is the motion.
We also work with companies doing founder-led outbound who want to remove the operational burden and run it as a proper system.
[05] Get started
Book a 30-minute strategy call. We'll map your ICP, show you what a 30-day outbound plan looks like, and tell you exactly what to expect from the first send.
[06] Also consider
Hit the same ICP from LinkedIn — connection campaigns, multi-touch sequences, and profile optimization. Run alongside email for a two-channel pipeline that's harder to ignore.